For AW26, SHAO introduces vegan leather made from 100% microfiber with recycled materials, extending the collection’s sharp tailoring, leather-effect texture, and non-animal material options across...

A closer look at the coated denim defining SHAO’s AW26 wardrobe. For AW26, SHAO transforms 100% cotton denim with coated surface treatments that create depth, subtle shine, and a leather-like visua...

A closer look at the material behind SHAO’s metallic leather pieces. Lambskin leather is known for its buttery softness, lightweight feel, and refined surface. At SHAO, we use it not only for luxur...

“I don’t reconcile my two worlds. I let them argue.” SHAO makes its Shanghai Fashion Week debut with Underworld Royale: Darkness Under Neon Lights, a 42-look collection rooted in the visual languag...

“The suit was armor. The coat was character.” SHAO brings Underworld Royale: Darkness Under Neon Lights to Labelhood Shanghai Fashion Week as its first runway presentation outside the United State...

"Criminals dressed better than businessmen, triad bosses commanded boardrooms, and formal wear became the uniform of moral complexity." SHAO is set to make its Shanghai debut with Underworld Royal...

"傻逼, 装逼, 下個星期二見—Linguistic Sovereignty in Chrome." SHAO's Spring/Summer 2026 runway uses Chinese characters as part of cultural expression, showcasing the unique perspective that comes from cultura...

"Stacy London, bridging heritage and futurism on the runway" When Stacy London walked the SHAO Spring/Summer 2026 runway, it was more than a casting choice, it was a cultural statement. The iconic ...

"Jackson Tae Kim’s SHAO SS26 debut united family legacy with fashion’s future" Jackson Tae Kim’s first-ever runway walk at SHAO SS26 was more than a debut, it was a generational moment. With his mo...