MAGAZINE

Press
Vogue Philippines: Eleanor Simon Returns to NYFW With Pride, Presence, and Purpose
"Each season, Filipino-American model Eleanor Simon brings representation and pride to the runway"
Eleanor Simon's NYFW return showcases how contemporary models transform runway walks into cultur...

Press
FWO: Shao Spring/Summer 2026 Runway Show Futures of the Past: Chrome Legacy
SHAO's Chrome Legacy: Where Heritage and Speculation Collide
“I envisioned my grandparents walking into the future without losing a single thing that made them who they are,” Yang says. “The clothe...

Press
Schön!: creating with heart | nyfw ss26
Shao’s Chrome Legacy: Reimagining a Century of Style at NYFW
At New York Fashion Week, designers embraced change not by waiting for it, but by becoming it—proving once again that American fashion t...

Press
ALLURE MAGAZINE: Pattie Yankee NAILS AT NYFW
Micro-surface, macro-statement: nails as the final architecture of SHAO SS26
When the SHAO SS26 runway closed New York Fashion Week, attention naturally landed on garments, silhouettes, and movemen...

Press
Stacy London Walks SHAO SS26: Authority Becomes Avant-Garde
"Stacy London—bridging heritage and futurism on the runway"
When Stacy London walked the SHAO Spring/Summer 2026 runway, it was more than a casting choice—it was a cultural statement. The iconic vo...

Press
FUTURES OF THE PAST: Chrome Legacy - THE DESIGNER’S NYFW NARRATION
"If my grandparents stepped into a DeLorean, what would they wear to fit into 2075 without abandoning who they were in 1975?"
SHAO’s temporal quadrilogy comes to a close with Futures of the Past: C...

Press
Numero Netherlands Magazine: Maggie Q IN SHAO
The SHAO jumpsuit worn in Numéro Netherlands
It might appear as just another editorial moment, but it represents something far more significant. With a puffy shirt silhouette sure to make Jerry ...

Press
Timid Magazine: Atsuko Okatsuka in SHAO
Atsuko Okatsuka On Laughing Through The Crazy
The purple velvet suit might have been David Bowie's declaration of war against conventional menswear, but Atsuko Okatsuka's recent collaboration with ...

Press
The Hollywood Reporter: Alan Cumming in SHAO
“Alan Cumming’s Calculated Chaos: When Broadway’s Provocateur Masters the Art of Sartorial Subversion”
Tony and Emmy winner Alan Cumming commands the spotlight in SHAO’s Gold Lamé Suit Set for Th...