Chen Linong wore SHAO AW26 coated denim for his performance at Guangzhou’s Pearl River Beer Festival. Date: July 19, 2026Location: Tianhe Sports Center Stadium, Guangzhou, ChinaFeaturing: Chen Linong in SHAO AW26Event: 2026 Guangzhou Pearl River Beer Festival · Live Music ConcertLook: SHAO Ombre Coated Pleated Denim JeansCollection: SHAO AW26, UNDERWORLD ROYALE: DARKNESS UNDER NEON LIGHTS

Jimmy Sotos brings SHAO’s UNDERWORLD ROYALE tailoring to the 2026 ESPYS red carpet Model, actor, content creator, and former collegiate basketball player Jimmy Sotos attended The 2026 ESPYS Presented by Capital One at Lincoln Center wearing SHAO’s AW26 Cropped Leather Double-Button Blazer with Piercing Detail, now available for pre-order. Date: Jul 15, 2026Location: David H. Koch Theater at Lincoln Center, New YorkFeaturing: Jimmy Sotos in SHAO AW26Event: The 2026 ESPYS Presented by Capital OnePhotography: Kristin Callahan / Everett CollectionCollection: SHAO AW26, UNDERWORLD ROYALE: DARKNESS UNDER NEON LIGHTS

Yan Haoxiang wears SHAO AW26 runway Look 15 on The Rap of China 2026. Chinese singer, rapper, and performer Yan Haoxiang appeared on The Rap of China 2026 wearing SHAO AW26 runway Look 15 from UNDERWORLD ROYALE: DARKNESS UNDER NEON LIGHTS. Serving as the show’s tactical strategist alongside rap OG Xie Di, Yan stepped into a new role that moved beyond the traditional judge format, taking part in strategy, stage presence, and live control throughout the opening episode. Date: Jun 27, 2026Publication: iQIYILocation: ChinaFeaturing: Yan Haoxiang in SHAO AW26Program: The Rap of China 2026Collection: SHAO AW26 UNDERWORLD ROYALE: DARKNESS UNDER NEON LIGHTS

Shan Yichun Brings SHAO SS26 to the Stage Chinese singer Shan Yichun, known for winning The Voice of China / Sing! China 2020, wore SHAO SS26 Look 21 from Futures of the Past: Chrome Legacy for her performance on National Music Unrivaled. On stage, the look takes on a softer, more atmospheric presence shaped by movement, light, and voice. Date: June 20, 2026Event: National Music UnrivaledBroadcast: Zhejiang STV Music Global ChannelTalent: Shan YichunCollection: SS26 Futures of the Past: Chrome LegacyFeaturing: Shan Yichun wearing SHAO SS26 Look 21 for her performance on National Music Unrivaled

Rick Edinger brings SHAO runway tailoring to the Tony Awards red carpet Rick Edinger attended the 79th Annual Tony Awards red carpet at Radio City Music Hall wearing SHAO runway pieces, including the SS26 Bi-Tonal Pink Suit and the AW26 White Tailored Tuxedo Shirt, now available for pre-order. Date: Jun 08, 2026Publication: Vanity FairLocation: Radio City Music Hall, New YorkFeaturing: Rick Edinger in SHAO SS26 and AW26Event: The 79th Annual Tony Awards Red CarpetPhotography: Tricia Mbaron / Jamie McCarthyCollection: SHAO SS26 / SHAO AW26

For AW26, SHAO introduces vegan leather made from 100% microfiber with recycled materials, extending the collection’s sharp tailoring, leather-effect texture, and non-animal material options across boots, trousers, outerwear, and runway silhouettes. Date: May 26, 2026 Read Time: 5 minutes Collection: SHAO AW26 Underworld Royale: Darkness Under Neon Lights Category: Fabric & Design

This May, SHAO presented SHAO x CHiNGLiSH WANG “MiSREADiNG”, a two-day cultural program in celebration of AAPI Heritage Month during New York Art & Design Week. Date: May 21, 2026Event: SHAO x CHiNGLiSH WANG “MiSREADiNG”Location: 66 Greene, SoHoIn celebration of AAPI Heritage Month

RaiseFashion’s 2026 masterclass helps independent designers navigate AI-driven discovery, brand visibility and the future of distribution. BoF speaks with six designers from RaiseFashion’s 2026 masterclass — Andrew Kwon, Mckenzie Liautaud, Natasha Das, Patricio Campillo, Rodney Patterson and Shao Yang — on the challenge of building discoverability in the age of AI and the distribution decisions that define an independent brand. Instagram: shaoy Date: May 22, 2026Publication: The Business of Fashion Event: RaiseFashion 2026 MasterclassFeaturing: Designer Shao Yang of SHAO

A closer look at the coated denim defining SHAO’s AW26 wardrobe. For AW26, SHAO transforms 100% cotton denim with coated surface treatments that create depth, subtle shine, and a leather-like visual effect. From low-slung ombré denim to sculptural box-pleated jeans, the collection reimagines denim as something darker, sharper, and more elevated for the new season. Date: May 14, 2026Read Time: 4 minutesCollection: SHAO AW26 Underworld Royale:Darkness Under Neon LightsCategory: Fabric & Design