THE FOUNDER AND DESIGNER

愿景声明

在SHAO，我们认为奢华并非仅仅源于专属，而是建立在联结之上。我们的愿景是打造能够将人们凝聚在一起的服饰，让个性与传承在每一个细节中得以展现。我们希望每一件单品都能成为一场对话——连接都市街景与遥远历史，古老传统与全新视角。

对我们而言，奢侈品绝不应是封闭的俱乐部；它是一个平台，在这里，每个故事都至关重要，每个人都能找到归属感。我们致力于打造能够反映真实生活坚韧、复杂与活力的服饰，为每一种声音和每一种背景提供空间。这正是我们推动时尚乃至文化发展的动力。
"Identity isn't about picking a side—it's about building bridges that hold."

- Shao Yang
Woman wearing a patterned dress with a high collar and a long skirt against a white background

VISION STATEMENT

At SHAO, we see luxury as something built on connection—not just exclusivity. Our vision is to make clothing that brings people together, letting individuality and heritage show up in every detail. We want each piece to feel like a conversation—between city streets and distant histories, old traditions and new perspectives.

For us, luxury should never be a closed club; it’s a platform where every story counts, and anyone can belong. We’re here to create garments that reflect the grit, complexity, and energy of real life, giving space for every voice and every background. That’s how we move fashion—and the culture—forward.

品牌故事

SHAO 不墨守成规，不走寻常时尚之路。SHAO 诞生于纽约，其根源可追溯至台湾，并遍及所有创意之都。SHAO 专为那些穿梭于不同世界，并期待着自己的服饰与时俱进的人们而设计。

我们不追求空洞的姿态或肤浅的潮流。每一件单品都经久耐用，采用精湛的剪裁工艺和出人意料的材质——牛仔布本身就是一种仪式，皮革缝制着故事，廓形随你从清晨通勤到午夜时分的变化而变化。我们的色彩灵感源自黄昏时分的城市：茄紫、碧玺粉、午夜蓝宝石，始终根植于真实的事物。

SHAO 由邵阳创立，她游走于不同文化之间的经历让她明白，身份认同并非选边站队，而是搭建稳固的桥梁。我们的设计语言融合了传统与创新。细节至关重要：内缝经久耐用，廓形借鉴高级定制，却又适合街头穿着，色彩在不同的光线下呈现出不同的韵味。

像“上海1930年代”这样的系列并非怀旧，而是对话。我们审视黄金时代的爵士俱乐部和银行大厅，但将其转化为符合当今时代紧迫感和快节奏的服饰。最终呈现的服装旨在展现活力、韧性和个性——绝非被动穿着。

认可源于实力：V杂志的专题报道、《纽约时报》的潮流趋势报道、从多伦多到上海的媒体聚焦。但最重要的是SHAO在现实生活中的表现——无论是在城市街头、后台，还是在下一个盛大首映之夜。我们为那些拥有丰富故事和独特见解的人们设计——他们希望自己的衣着能够表达更多。

SHAO 不追求融入主流，更注重将复杂性、矛盾性和关联性具象化。在这里，奢华是赢得的，而非炫耀的。我们的使命很简单：打造与穿着者一样细腻而坚韧的服装。故事永无止境，我们亦是如此。

WEARABLE ARCHITECTURE

Every piece is engineered for resilience, not just aesthetics. From inside seams finished for longevity to structure borrowed from couture, we use unexpected materials like denim that works as ceremony and leather with stories stitched in. SHAO is built for the movement of real life.

THE CONVERSATION

Our collections, like Shanghai 1930s, aren’t about nostalgia—they are a dialogue between history and the modern hustle. We pull inspiration from golden-age jazz clubs and banking halls, translating that elegance into the grit and energy of the New York city streets at dusk.

BEYOND THE SURFACE

Recognition follows substance. While our work has been featured in V Magazine and The New York Times, what matters most is how SHAO functions on city sidewalks and backstage. We design for those with layered stories and real opinions—people who want their wardrobes to say more.