杂志

Press
HARPER'S BAZAAR GREEN GRAND TOUR: Fu Jing in SHAO AW26
Fu Jing appears in Harper's BAZAAR Green’s Grand Tour Season 3 wearing the SHAO AW26 Burgundy Trench Overcoat. Set in Shaoxing, China, the feature follows a route inspired by Tang dynasty poet Du Fu’s youthful travels, exploring landscape, memory, and the experience of being present.
Date: November 3, 2026 Publication: Harper's BAZAAR Green Location: Shaoxing, China Featuring: Fu Jing Feature: Grand Tour Season 3 Photography: Jiang Yuhang Styling: Liu Pengfei Collection: SHAO AW26, UNDERWORLD ROYALE: Darkness Under Neon Lights

Press
Concert Feature: Deng Chao in SHAO AW26
Chinese actor Deng Chao wears SHAO Autumn/Winter 2026 for the WUUHAA Carnival in Nanjing, featuring the Charcoal Pinstripe Blazer with Leather Peekaboo from UNDERWORLD ROYALE: Darkness Under Neon Lights.
Date: October 31, 2026Location: Nanjing, ChinaFeaturing: Deng Chao (邓超)Event: WUUHAA CarnivalCollection: SHAO AW26, UNDERWORLD ROYALE: Darkness Under Neon LightsLook: Charcoal Pinstripe Blazer with Leather Peekaboo and coordinating pinstripe trousers

Press
Esquire Vietnam: Eric Nam in SHAO
Eric Nam wears SHAO in Esquire Vietnam’s October digital cover story, photographed in New York City. In the accompanying interview, the Korean American singer discusses his latest album, Confessions of a Lonely Heart, creative independence, and his next chapter in film.
Date: October 30, 2026Location: New York City, USAPublication: Esquire VietnamFeaturing: Eric NamPhotography: William FerchichiStyling: Elanur ErdoğanCollection: AW26 Underworld Royale, Part 1: Darkness Under Neon LightsLook: SHAO AW26 Look 1 and Look 42

Press
Concert Feature: Hu Xianxu in SHAO SS27
Hu Xianxu wore SHAO SS27 as Capper's special guest at the "GAG Living Room" concept concert in Beijing, where the two debuted their new single, "What's the WiFi Password?"
Date: October 24, 2026Location: Beijing, ChinaVenue: National Indoor StadiumFeaturing: Hu XianxuEvent: Capper "GAG Living Room" Concept ConcertCollection: SS27 Underworld Royale, Part 2: Softness in the ShadowsLook: SHAO SS27 Look 15 and Look 16

Press
JD.com Brand Event: Dany Lee in SHAO
Dany Lee wore SHAO Autumn/Winter 2026 Look 36 for her performance at a JD.com brand event, pairing the Black Leather Funnel Jacket with Coated Straight-Leg Jeans and deep red gloves. Discover the details and shop her look.
Date: October 24, 2026Location: Chengdu, Sichuan, ChinaFeaturing: Dany LeeEvent: JD MALL Super Shopping EventPieces: Black Leather Funnel Jacket and Coated Straight-Leg JeansLook: SHAO AW26 Look 36

Press
Harper’s Bazaar Korea: Inside SHAO’s S/S 2027 Collection at Shanghai Fashion Week
Harper’s Bazaar Korea highlights SHAO among the designers who turned personal stories into collections at Shanghai Fashion Week S/S 2027.
Publication: Harper's Bazaar KoreaDate: October 17, 2026Collection: SS27 Underworld Royale, Part 2: Softness in the ShadowsEvent: Shanghai Fashion WeekMedia: Instagram Post

Press
Solo Concert: Xu Weizhou in SHAO AW26
Xu Weizhou wore SHAO AW26 coated denim to PROME’s “The Eighth Continent” in Shanghai, his first solo concert in seven years, held in his birthday week.
Date: October 17, 2026Location: Shanghai, ChinaFeaturing: Xu Weizhou (Timmy Xu)Event: The Eighth Continent Solo ConcertCollection: AW26 Underworld Royale: Darkness Under Neon Lights

Press
WWD China: In Conversation with Designer Shao Yang
Designer Shao Yang joins the inFlux Shanghai–New York Fashion Design Exhibition and Dialogues, exploring creative exchange, community, and the connection between two cities.Date: October 9-15, 2026Publication: WWD ChinaLocation: Shanghai, ChinaVenue: Nanxi Shanghai Port InnEvent: inFlux Shanghai–New York Fashion Design ExhibitionCollection: Autumn/Winter 2026 and Spring/Summer 2025

Press
Shanghai Fashion Week Spring/Summer 2027: UNDERWORLD ROYALE, PART 2: SOFTNESS IN THE SHADOWS
SHAO Spring Summer 2027 brings you closer to the characters who live inside ’90s Hong Kong cinema, revealing the softness beneath their strength and everything they carry once the action stops.
Date: October 12, 2026Location: Shanghai, ChinaVenue: Hall Blue, Taiping Lake, Shanghai XintiandiEvent: Shanghai Fashion Week Spring/Summer 2027Collection: SS27 Underworld Royale, Part 2: Softness in the Shadows


