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A model presents a Shao Yang SS25 look on the runway at NYFW.
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CLASS OF '98: REBELLION REMASTERED - THE DESIGNER'S NYFW (PRE-SHOW) NARRATION

Shao Yang’s unfiltered NYFW chronicle, Class of ’98: Rebellion Remastered Charts the transformation of her teenage memories into refined street-luxury. Drawing on the grit of 90s youth culture—Disc...
SHAO New York's debut collection Danger Zone
NYFW

WHAT THE PRESS SAID — SHAO’S “DANGER ZONE COLLECTION” — BRAND LAUNCH

Global Voices, Singular Vision: How the World Read SHAO SHAO’s debut collection, "Danger Zone," electrified the industry and generated remarkable media buzz. Here’s how leading fashion and news pub...
A model showcases Shao Yang’s SS24 collection on a rooftop runway in New York City.
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DANGER ZONE: 80'S BROOKLYN - THE DESIGNER’S NYFW (PRE-SHOW) NARRATION

"This collection isn’t just fabric; it’s a rupture, an interruption to fashion’s current trajectory." Shao Yang’s Danger Zone is a rooftop reckoning: a raw collision of precision tailoring and unr...
A collage titled SOPHISTAFUNK featuring 1980s and 1990s pop culture icons from film, television, and hip-hop.

Sophistipunk & Sophistifunk

A Deep Dive Into The Gen-X Fashion Archives Like everything Gen-X related, the achievement portions of these movements were secondary. Because Gen-Xers just, and still just, do what they feel like ...